Tag Archives: shopping

The Consumer’s Shopping Journey

Author ~ Melissa Slavsky A Consumer’s Shopping Journey is a lot like a shoe: It’s not one size fits all. Each one of us bases our purchasing decisions on different things. Some of us are company and brand loyalists, so our decision path is quite short. Some prefer to only purchase what is on sale, […]

Is your eCommerce website ready for the 4th quarter RUSH?

                                                                              Writer –  Michelle Lagos CEO   Remember with the economy on the upswing American consumers typically […]