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Author Archives: Michelle Lagos
06
Jul
Jul
Author – Michelle Lagos CEO Marketers typically are community-minded people. We collaborate across multiple departments in our own companies, as well as various communities locally/nationally/internationally, while keeping track of competitive players and ensuring we’re deeply connected to the needs and goals of our clients. Because that’s so – We’re paying attention and want […]
01
Feb
Feb
Author – Melissa Slavsky What is display advertising? Display ads, or what most people know as a banner ads, is an ad that is placed on a website that is advertising a product or service. The ad usually features the name of a business/organization, as well as a static or animated image. It […]
20
Jan
Jan
Author Michelle Lagos What should my marketing goals be? Building brand awareness. Generating a high volume of qualified leads. Establishing thought leadership. Attributing marketing activities to revenue generation. Increasing brand engagement. Use a SMART Approach to Setting Marketing Objectives Specific The goals are clearly defined and outlined. Such as: 1. Identify how much […]
07
Dec
Dec
Navigating Advertising in 2021 Author Melissa Slavsky Marketing/advertising shifted during 2020, and the trends that developed throughout the year will be carried into 2021. Here are a few things to keep in mind when you are thinking about your 2021 marketing and advertising strategy: If 2020 has taught us anything, it’s the […]
24
Nov
Nov
Effective Ways to Conduct Business (technology wise) While Traveling Author – Michelle Lagos CEO “The United States has 62 national parks in 29 different states. With over 8 million acres of national park’s land to explore the vast swathes of protected countryside come in all shapes and sizes. From bone-dry deserts to […]
17
Nov
Nov
What is Influencer Marketing? Author – Michelle Lagos CEO The Influencer An Influencer is a person who actively uses social platforms and has a certain scope of interest and influence. They may be bloggers, business owners, public figures, journalists, local or national celebrities, or other people that have a big number of followers […]
02
Nov
Nov
What services do you provide? Our brokers know the area and are ready to help you find your next dream home or commercial property. https://delavan-realty.com/ Delavan Realty YouTube OUR SERVICES Residential property Lots & land property Commercial property Buyer services Sell services (listing) Consultation Mortgage connection Why do you work with Get […]
28
Oct
Oct
With the current data it clearly shows that online sales and advertising is on the sharp rise and being a pioneering company the becomes the goto resource will be invaluable now and into the immediate future – COVID or no COVID. Author – Michelle Lagos CEO Important fact […]
20
Oct
Oct
The Advantages of Co-Digital Advertising Author – Michelle Lagos CEO “[It] is a far too-underutilized method of small business growth,” states small business book author Steve Strauss in USA Today. Cooperative advertising is a financial agreement between multiple business to share the cost of promotional advertising/marketing that includes the services/products/new special offerings […]