What is Modern Marketing? And how can you use it boost your brand? […]
Author Archives: Michelle Lagos
16
Feb
Feb
Author – Michelle Lagos This answer begins with a series of simple questions: Does your website collect visas? Forms? Personal information? Like subscribe options info while making appts.? Website or Google Analytic tracking? Because of that, do you have a Private Policy page in your website that’s linked in an area where […]
27
Sep
Sep
Marketing your nonprofit is not much different than marketing a for profit business. The tools are the same and your messaging/graphic should garner the same result – hitting your audience in all the feels. An emotional reaction will result in higher engagements, more donations, greater interest in getting involved with your organization, and ongoing […]
31
Aug
Aug
https://strategicitpro.com/ What services do you provide? We proactively monitor your devices for security, automate processes, and include unlimited support at a fixed rate. We also provide Break/Fix services, Data and Disaster Recovery services, Maintenance for Servers and Computers, Wireless & Cloud Solutions, Remote Management and Monitoring (RMM), Help Desk Support, and Project Management. […]
06
Jul
Jul
Author – Michelle Lagos CEO Marketers typically are community-minded people. We collaborate across multiple departments in our own companies, as well as various communities locally/nationally/internationally, while keeping track of competitive players and ensuring we’re deeply connected to the needs and goals of our clients. Because that’s so – We’re paying attention and want […]
01
Feb
Feb
Author – Melissa Slavsky What is display advertising? Display ads, or what most people know as a banner ads, is an ad that is placed on a website that is advertising a product or service. The ad usually features the name of a business/organization, as well as a static or animated image. It […]
20
Jan
Jan
Author Michelle Lagos What should my marketing goals be? Building brand awareness. Generating a high volume of qualified leads. Establishing thought leadership. Attributing marketing activities to revenue generation. Increasing brand engagement. Use a SMART Approach to Setting Marketing Objectives Specific The goals are clearly defined and outlined. Such as: 1. Identify how much […]
07
Dec
Dec
Navigating Advertising in 2021 Author Melissa Slavsky Marketing/advertising shifted during 2020, and the trends that developed throughout the year will be carried into 2021. Here are a few things to keep in mind when you are thinking about your 2021 marketing and advertising strategy: If 2020 has taught us anything, it’s the […]
24
Nov
Nov
Effective Ways to Conduct Business (technology wise) While Traveling Author – Michelle Lagos CEO “The United States has 62 national parks in 29 different states. With over 8 million acres of national park’s land to explore the vast swathes of protected countryside come in all shapes and sizes. From bone-dry deserts to […]
17
Nov
Nov
What is Influencer Marketing? Author – Michelle Lagos CEO The Influencer An Influencer is a person who actively uses social platforms and has a certain scope of interest and influence. They may be bloggers, business owners, public figures, journalists, local or national celebrities, or other people that have a big number of followers […]